


Say hello to your new favourite lipsticks.
POWER IN EVERY POUT
Rated 4.9 / 5 in Reviews
Why Women Choose WYRL
From everyday moments to bold milestones, WYRL is with you.
My overall experience with WYRL was great. It was easy to order and my lipstick arrived quickly. Love the color on me and will definitely recommend it to my friends and family.
So happy I have finally found my best red ever that also comes with a great back story and cause I believe in.
This red is phenomenal!!!
I absolutely adore this bright color. I feel confident in it. High quality lipstick in great packaging!! Very much recommend!!
The colour is so beautiful, the consistency of the lipstick is perfect. I find some of the lipsticks I have in my make up bag tend to “crumble” and dry out when on the lip- but not WYRL. It feels so incredibly moisturising and luxurious.
Very wearable Red!
I read all the reviews as I too have struggled to find a flattering red lipstick. As a soon to be 70 lady who puts lippy on every morning I’m happy to be finally rocking a red!
Stunning lipstick
Fabulous! Love the beautiful packaging and absolutely perfect colour. I wear it every day now - my new go-to lippy. Thank you!!
Game Changer!
I am not a makeup fan. However, this lipstick has made me one! I love how it feels, smells, looks and that it is not toxic in body and mind. Thank you for this incredible product!!!!
This brand and colour has changed my entire perspective on how I wear lipstick. Most lipsticks have very strong smells, but this one doesn’t. The colour blends well with my complexion. This is now my brand and colour! Thank you.
My overall experience with WYRL was great. It was easy to order and my lipstick arrived quickly. Love the color on me and will definitely recommend it to my friends and family.
So happy I have finally found my best red ever that also comes with a great back story and cause I believe in.
This red is phenomenal!!!
I absolutely adore this bright color. I feel confident in it. High quality lipstick in great packaging!! Very much recommend!!
The colour is so beautiful, the consistency of the lipstick is perfect. I find some of the lipsticks I have in my make up bag tend to “crumble” and dry out when on the lip- but not WYRL. It feels so incredibly moisturising and luxurious.
Very wearable Red!
I read all the reviews as I too have struggled to find a flattering red lipstick. As a soon to be 70 lady who puts lippy on every morning I’m happy to be finally rocking a red!
Stunning lipstick
Fabulous! Love the beautiful packaging and absolutely perfect colour. I wear it every day now - my new go-to lippy. Thank you!!
Game Changer!
I am not a makeup fan. However, this lipstick has made me one! I love how it feels, smells, looks and that it is not toxic in body and mind. Thank you for this incredible product!!!!
This brand and colour has changed my entire perspective on how I wear lipstick. Most lipsticks have very strong smells, but this one doesn’t. The colour blends well with my complexion. This is now my brand and colour! Thank you.
My overall experience with WYRL was great. It was easy to order and my lipstick arrived quickly. Love the color on me and will definitely recommend it to my friends and family.
So happy I have finally found my best red ever that also comes with a great back story and cause I believe in.
This red is phenomenal!!!
I absolutely adore this bright color. I feel confident in it. High quality lipstick in great packaging!! Very much recommend!!
The colour is so beautiful, the consistency of the lipstick is perfect. I find some of the lipsticks I have in my make up bag tend to “crumble” and dry out when on the lip- but not WYRL. It feels so incredibly moisturising and luxurious.
Very wearable Red!
I read all the reviews as I too have struggled to find a flattering red lipstick. As a soon to be 70 lady who puts lippy on every morning I’m happy to be finally rocking a red!
Stunning lipstick
Fabulous! Love the beautiful packaging and absolutely perfect colour. I wear it every day now - my new go-to lippy. Thank you!!
Game Changer!
I am not a makeup fan. However, this lipstick has made me one! I love how it feels, smells, looks and that it is not toxic in body and mind. Thank you for this incredible product!!!!
This brand and colour has changed my entire perspective on how I wear lipstick. Most lipsticks have very strong smells, but this one doesn’t. The colour blends well with my complexion. This is now my brand and colour! Thank you.
My overall experience with WYRL was great. It was easy to order and my lipstick arrived quickly. Love the color on me and will definitely recommend it to my friends and family.
So happy I have finally found my best red ever that also comes with a great back story and cause I believe in.
This red is phenomenal!!!
I absolutely adore this bright color. I feel confident in it. High quality lipstick in great packaging!! Very much recommend!!
The colour is so beautiful, the consistency of the lipstick is perfect. I find some of the lipsticks I have in my make up bag tend to “crumble” and dry out when on the lip- but not WYRL. It feels so incredibly moisturising and luxurious.
Very wearable Red!
I read all the reviews as I too have struggled to find a flattering red lipstick. As a soon to be 70 lady who puts lippy on every morning I’m happy to be finally rocking a red!
Stunning lipstick
Fabulous! Love the beautiful packaging and absolutely perfect colour. I wear it every day now - my new go-to lippy. Thank you!!
Game Changer!
I am not a makeup fan. However, this lipstick has made me one! I love how it feels, smells, looks and that it is not toxic in body and mind. Thank you for this incredible product!!!!
This brand and colour has changed my entire perspective on how I wear lipstick. Most lipsticks have very strong smells, but this one doesn’t. The colour blends well with my complexion. This is now my brand and colour! Thank you.
My overall experience with WYRL was great. It was easy to order and my lipstick arrived quickly. Love the color on me and will definitely recommend it to my friends and family.
So happy I have finally found my best red ever that also comes with a great back story and cause I believe in.
This red is phenomenal!!!
I absolutely adore this bright color. I feel confident in it. High quality lipstick in great packaging!! Very much recommend!!
The colour is so beautiful, the consistency of the lipstick is perfect. I find some of the lipsticks I have in my make up bag tend to “crumble” and dry out when on the lip- but not WYRL. It feels so incredibly moisturising and luxurious.
Very wearable Red!
I read all the reviews as I too have struggled to find a flattering red lipstick. As a soon to be 70 lady who puts lippy on every morning I’m happy to be finally rocking a red!
Stunning lipstick
Fabulous! Love the beautiful packaging and absolutely perfect colour. I wear it every day now - my new go-to lippy. Thank you!!
Game Changer!
I am not a makeup fan. However, this lipstick has made me one! I love how it feels, smells, looks and that it is not toxic in body and mind. Thank you for this incredible product!!!!
This brand and colour has changed my entire perspective on how I wear lipstick. Most lipsticks have very strong smells, but this one doesn’t. The colour blends well with my complexion. This is now my brand and colour! Thank you.
My overall experience with WYRL was great. It was easy to order and my lipstick arrived quickly. Love the color on me and will definitely recommend it to my friends and family.
So happy I have finally found my best red ever that also comes with a great back story and cause I believe in.
This red is phenomenal!!!
I absolutely adore this bright color. I feel confident in it. High quality lipstick in great packaging!! Very much recommend!!
The colour is so beautiful, the consistency of the lipstick is perfect. I find some of the lipsticks I have in my make up bag tend to “crumble” and dry out when on the lip- but not WYRL. It feels so incredibly moisturising and luxurious.
Very wearable Red!
I read all the reviews as I too have struggled to find a flattering red lipstick. As a soon to be 70 lady who puts lippy on every morning I’m happy to be finally rocking a red!
Stunning lipstick
Fabulous! Love the beautiful packaging and absolutely perfect colour. I wear it every day now - my new go-to lippy. Thank you!!
Game Changer!
I am not a makeup fan. However, this lipstick has made me one! I love how it feels, smells, looks and that it is not toxic in body and mind. Thank you for this incredible product!!!!
This brand and colour has changed my entire perspective on how I wear lipstick. Most lipsticks have very strong smells, but this one doesn’t. The colour blends well with my complexion. This is now my brand and colour! Thank you.
My overall experience with WYRL was great. It was easy to order and my lipstick arrived quickly. Love the color on me and will definitely recommend it to my friends and family.
So happy I have finally found my best red ever that also comes with a great back story and cause I believe in.
This red is phenomenal!!!
I absolutely adore this bright color. I feel confident in it. High quality lipstick in great packaging!! Very much recommend!!
The colour is so beautiful, the consistency of the lipstick is perfect. I find some of the lipsticks I have in my make up bag tend to “crumble” and dry out when on the lip- but not WYRL. It feels so incredibly moisturising and luxurious.
Very wearable Red!
I read all the reviews as I too have struggled to find a flattering red lipstick. As a soon to be 70 lady who puts lippy on every morning I’m happy to be finally rocking a red!
Stunning lipstick
Fabulous! Love the beautiful packaging and absolutely perfect colour. I wear it every day now - my new go-to lippy. Thank you!!
Game Changer!
I am not a makeup fan. However, this lipstick has made me one! I love how it feels, smells, looks and that it is not toxic in body and mind. Thank you for this incredible product!!!!
This brand and colour has changed my entire perspective on how I wear lipstick. Most lipsticks have very strong smells, but this one doesn’t. The colour blends well with my complexion. This is now my brand and colour! Thank you.
My overall experience with WYRL was great. It was easy to order and my lipstick arrived quickly. Love the color on me and will definitely recommend it to my friends and family.
So happy I have finally found my best red ever that also comes with a great back story and cause I believe in.
This red is phenomenal!!!
I absolutely adore this bright color. I feel confident in it. High quality lipstick in great packaging!! Very much recommend!!
The colour is so beautiful, the consistency of the lipstick is perfect. I find some of the lipsticks I have in my make up bag tend to “crumble” and dry out when on the lip- but not WYRL. It feels so incredibly moisturising and luxurious.
Very wearable Red!
I read all the reviews as I too have struggled to find a flattering red lipstick. As a soon to be 70 lady who puts lippy on every morning I’m happy to be finally rocking a red!
Stunning lipstick
Fabulous! Love the beautiful packaging and absolutely perfect colour. I wear it every day now - my new go-to lippy. Thank you!!
Game Changer!
I am not a makeup fan. However, this lipstick has made me one! I love how it feels, smells, looks and that it is not toxic in body and mind. Thank you for this incredible product!!!!
This brand and colour has changed my entire perspective on how I wear lipstick. Most lipsticks have very strong smells, but this one doesn’t. The colour blends well with my complexion. This is now my brand and colour! Thank you.
My overall experience with WYRL was great. It was easy to order and my lipstick arrived quickly. Love the color on me and will definitely recommend it to my friends and family.
So happy I have finally found my best red ever that also comes with a great back story and cause I believe in.
This red is phenomenal!!!
I absolutely adore this bright color. I feel confident in it. High quality lipstick in great packaging!! Very much recommend!!
The colour is so beautiful, the consistency of the lipstick is perfect. I find some of the lipsticks I have in my make up bag tend to “crumble” and dry out when on the lip- but not WYRL. It feels so incredibly moisturising and luxurious.
Very wearable Red!
I read all the reviews as I too have struggled to find a flattering red lipstick. As a soon to be 70 lady who puts lippy on every morning I’m happy to be finally rocking a red!
Stunning lipstick
Fabulous! Love the beautiful packaging and absolutely perfect colour. I wear it every day now - my new go-to lippy. Thank you!!
Game Changer!
I am not a makeup fan. However, this lipstick has made me one! I love how it feels, smells, looks and that it is not toxic in body and mind. Thank you for this incredible product!!!!
This brand and colour has changed my entire perspective on how I wear lipstick. Most lipsticks have very strong smells, but this one doesn’t. The colour blends well with my complexion. This is now my brand and colour! Thank you.
My overall experience with WYRL was great. It was easy to order and my lipstick arrived quickly. Love the color on me and will definitely recommend it to my friends and family.
So happy I have finally found my best red ever that also comes with a great back story and cause I believe in.
This red is phenomenal!!!
I absolutely adore this bright color. I feel confident in it. High quality lipstick in great packaging!! Very much recommend!!
The colour is so beautiful, the consistency of the lipstick is perfect. I find some of the lipsticks I have in my make up bag tend to “crumble” and dry out when on the lip- but not WYRL. It feels so incredibly moisturising and luxurious.
Very wearable Red!
I read all the reviews as I too have struggled to find a flattering red lipstick. As a soon to be 70 lady who puts lippy on every morning I’m happy to be finally rocking a red!
Stunning lipstick
Fabulous! Love the beautiful packaging and absolutely perfect colour. I wear it every day now - my new go-to lippy. Thank you!!
Game Changer!
I am not a makeup fan. However, this lipstick has made me one! I love how it feels, smells, looks and that it is not toxic in body and mind. Thank you for this incredible product!!!!
This brand and colour has changed my entire perspective on how I wear lipstick. Most lipsticks have very strong smells, but this one doesn’t. The colour blends well with my complexion. This is now my brand and colour! Thank you.
Bestsellers
Discover our most loved products!

The Confidence Bundle | Boost, Ignite & Sparkle.

Boost

Ignite

Sparkle

No more mess in your bag. Our magnetic design keeps your lipstick secure, always.

One swipe, anywhere. A reflective lipstick tube means confidence is always in your hand.

Vegan, plant-based, and free from harmful disruptors—better for you, better for your health.

No more second-guessing. We created a universally flattering red made for every woman.

Smooth, buildable, and long-lasting color that stays put—no stickiness, no smudges.

Every lipstick gives back. We proudly partner with World Vision to create lasting impact.
Why I Created the Lipstick I Couldn't Find.
When the world told us to cover our faces, I refused to dim my light.
I searched everywhere for a clean, empowering lipstick that could do more than just color my lips. When I couldn’t find it, I created it.
Building a beauty brand in the middle of a pandemic wasn’t just about making the perfect vegan, mood-boosting lipstick — it was about sparking a movement. WYRL was born from passion, travel, and an unshakable commitment to women’s education worldwide.
This isn’t just makeup. It’s a revolution in a tube.
Discover how a little tube of red became a global force for empowering women and girls everywhere.
100% Vegan | Give Back | Build Confidence
We use only vegan ingredients.
We invest 10% in helping support women and girls around the world through our partnership with World Vision.
We inspire women to get unstuck and create confidence in colour.

WYRL Beauty Partners with World Vision
Here at WYRL Beauty, we believe in empowering women & girls and working with partners who execute with compassion and excellence. With every lipstick bundle purchase, we invest 10% to support the Strong Women, Strong World initiative through World Vision. Because we can. Because she can. Because you can.
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